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BUSINESS TRANSFORMATION

From ambition to reality

Organisations continue to invest heavily in technology, but successful transformation starts with people. Discover how leadership, decision-making and culture help turn ambition into reality.

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Why change is so difficult

Many organisations recognise the challenges: legacy systems, slow decision-making, dependencies and AI that primarily accelerates existing processes. The challenge lies not in identifying these issues, but in solving them effectively.

The Tech Reality Check 2026 reveals where organisations get stuck and what it takes to drive meaningful change.

Consider it an initial reality check before taking a deeper look at the challenges of business transformation.

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60% ervaart technical debt als innovatie-rem. Slechts 18% stuurt erop.
“Bijna de helft van de organisaties verwacht serieuze problemen als een cruciale leverancier uitvalt.”
“66% werkt aan data-ecosystemen. Slechts 14% heeft structurele samenwerking gerealiseerd.”
“74% gebruikt AI vooral om efficiënter te werken, niet om anders te werken.”

What is your greatest challenge?

Change is moving faster than the organisation

What if the market changes faster than we can respond as an organisation?

An executive team decides that AI should play a significant role within the organisation. Everyone recognises the need. Plans are developed and budgets are allocated. Yet it takes months before the first practical applications go live. Decisions remain unresolved, responsibilities are unclear and departments are waiting on one another. While competitors move ahead, the organisation is still preparing.

The challenge is not the technology itself, but the ability to set direction quickly and turn change into action.

The gap between strategy and execution

Do we believe the transformation is succeeding while the organisation experiences something entirely different?

A board develops a clear strategy to become more data-driven and use AI to improve services. At board level, the transformation appears to be on track. Yet a year later, teams across the organisation are still largely working in the same way they always have. Employees are unclear about how the new strategy affects their day-to-day work, and the expected outcomes fail to materialise.

The challenge lies not in the strategy itself, but in successfully translating plans into organisational change, so that transformation becomes visible in practice.

 

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Research  report
Business transformation

Why do so many transformations stall when the need for change is clear?

Research among 663 Dutch decision-makers shows that the greatest challenge lies not in technology, but in leadership, decision-making and translating strategy into execution.

Discover where organisations get stuck, the disconnect that often exists between the boardroom and the wider organisation, and what is required to turn change into tangible results.

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From challenge to results

Turning change into agility
From strategy to visible results
Strengthening leadership and execution capability
Connecting people, processes and technology

Whether an organisation is struggling to keep pace with change or a strategy is failing to gain traction in practice, successful transformation requires leadership, clear decision-making and the ability to turn plans into action.

Discover how we help organisations make change manageable and turn ambition into lasting results.

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Where does your organisation stand?

Many organisations know that change is necessary. The real question is where the biggest obstacles lie to making that change successful.

Together, we assess where your organisation stands, which challenges should take priority and how to move from ambition to lasting results.

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Download the researchreport

Research among 663 Dutch decision-makers shows that successful transformation is about more than technology alone. Discover how leadership, decision-making and the translation of strategy into execution make the difference between ambition and reality.

Let's talk

Interested in what the findings of this research mean for your organisation? In a no-obligation consultation, we would be happy to discuss your challenges, ambitions and next steps.

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Thijs Otto van Es

Thijs Otto van Es

Managing director Conclusion Strategies

info@conclusion.nl
+31302193800