A day dedicated to data-driven strategies and AI, featuring a keynote by former MIVD director Pieter Cobelens on digital resilience
How can data and AI move beyond support functions to truly shape organisational direction?
The answers were given at the Business Improvement & Innovation Day 2025 hosted by Conclusion.
This annual event for business and IT leaders, themed ‘Data & AI – strategy drives insight’, offered inspiration through practical sessions, interactive break‑outs and a keynote by retired major general and former director of the Dutch Military Intelligence and Security Service (MIVD), Pieter Cobelens.
Watch the aftermovie of the event below.
During the break-out sessions, participants could join smaller groups to explore the realities of data-driven transformation. Organisations including Transdev, KPN, Opcharge, Sanday and Loodswezen shared their experiences—highlighting both lessons learned and successes. From scalable data strategies to optimising patient data via multicloud solutions, the sessions offered practical insights ready to be applied.
“The true power of data lies in the choices an organisation makes. At the Business Improvement & Innovation Day, we brought strategy, technology and practice together to show how data and AI create real impact.”
Daniëlle Graat
Director Conclusion Intelligence
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