Generative AI (GenAI) is hot, but companies are also increasingly realizing the dangers associated with it. And how complex it is to generate the right quality of answers. This is even more true when GenAI is deployed in the form of a voicebot. What does this entail? What applications is this technology suitable for? And how do you ensure the sound, safe and ethical use of a voicebot?
Scripted chatbots have been around for a long time now, think of the chatbots used in customer service. Chatbots that work with GenAI, such as Microsoft's Copilot, are emerging. These bots can formulate an answer based on different sources, such as documents in a database. The step to consult GenAI not only via the keyboard, but also via speech, is still rare. But that's what a voicebot does. The big difference with a GenAI chatbot is that a voicebot adds personal interaction and facial expressions to the conversation.
Her colleague Vera van der Steen, AI and ML engineer at Future Facts Conclusion, developed the first Conclusion voicebot. She explains: "It all comes down to high-quality prompt engineering. This means that you tell a voicebot how to answer the questions: what context should be taken into account? What is the desired level of accuracy? Etcetera." For example, the voicebot must be able to engage in small talk. But he also needs to do proper sentiment analysis and adjust his tone. If a customer calls with a complaint and is quite angry about it, the tone of voice should be empathetic and sympathetic.
If a voicebot gives a factual answer in a neutral tone at that moment, the customer doesn't feel heard." Another point of attention is legislation and regulations, including the AI Act and of course the GDPR. "We've seen a lot of predictive models in recent years that people wrongly label as a risk," Joyce says. "You must therefore know exactly what you are doing and mitigate risks in advance."
The business benefits of a voicebot can be found in several areas, says Joyce. "Firstly, it can reduce workload because organizations are still faced with a tight labour market and a shortage of qualified personnel. But a voicebot can also boost customer satisfaction. Queues for inbound telephone traffic are a thing of the past. In addition, a voicebot will always respond sympathetically and empathetically, even at times when it will be difficult for people not to show their irritation." There is a reason why voicebots are already used in the care of people with dementia on a regular basis. People with dementia can ask the same question dozens of times a day. A voicebot will continue to answer in the same calm tone every time, something that is almost impossible for humans to maintain.
Other advantages of a voicebot are its perfect memory, the fact that you can support the bot with countless sources and that you can easily make the bot speak multiple languages. If video calling becomes possible in the not-too-distant future, you can even let the bot include the context of the image in the conversation.
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